Supporting the Helen Ross McNabb Center since 1972

McNabb Center’s Christmas in July Toy Drive Begins This Week

The Dear Santa Christmas in July Toy Drive kicks off July 1. The event enables the community to participate easily via an Amazon wish list, while contributing to children and families who will have a need this holiday season.

Each year, approximately 2,300 children and families in the East Tennessee region are served through the Dear Santa Program. Last year, approximately 600 child clients and their siblings received Christmas gifts from the Christmas toy drive donations as part of the Dear Santa Program.

“The Dear Santa program relies heavily on community support to serve children and families who otherwise wouldn’t have Christmas gifts,” said Rebecca McKnight, public relations and communications coordinator. “Donations from the Christmas in July Toy Drive helps us to ensure gifts are readily available to children in need as we enter the holiday season.” 

Now in its third year, the Christmas in July Toy Drive began to encourage mid-year donations and help jumpstart the spirit of giving. The Dear Santa program serves children of all ages.

Community members are encouraged to utilize the Dear Santa Amazon Wish List ( ) or donate to the Dear Santa program at Individuals who want to drop off new/unwrapped toys or clothing may call (800) 255-9711 to schedule a drop-off appointment.

For any additional information, please contact Rebecca McKnight at

The McNabb Center is the region’s leading nonprofit provider of mental health, substance use, social and victim services. By focusing on an individual’s “Well Mind, Well Being,” we provide a quality and compassionate approach to care from infancy through adulthood. Since 1948, the Center has proudly served individuals with the most needs and fewest resources. Today, the McNabb Center delivers support to more than 30,000 people throughout East Tennessee each year. For more information, visit or call 1-800-255-9711.